From the Mat Up: Why Unalome Created the Hot Yoga Towel We Always Needed

From the Mat Up: Why We Created the Towel We Always Needed
It started on a hot yoga mat.
Midway through class — heart racing, hands slipping, mind distracted — I kept thinking: why isn’t anyone making a towel that actually works and looks beautiful too?
The more I practiced, the clearer it became:
Yoga towels shouldn’t be an afterthought. They’re an essential tool — one that deserves better materials, better design, and better intention.
That’s why I created Unalome Yoga — a towel that truly supports your practice, from the first drop of sweat to the final Savasana.
The Problem We Kept Seeing (and Feeling)
Most yoga towels out there are… disappointing. Let’s be honest:
They slip when things get sweaty. The silicone dots wear down fast. Designs are all over the place. They don’t wash well — or last long. They’re made without purpose. And worst of all? They distract you from your practice.
At Unalome Yoga, we wanted to fix all of that.
The Unalome Solution: Form Meets Function
We designed every detail of our towels to elevate your experience — not just aesthetically, but functionally.
✔️ 44% more silicone grip coverage than the industry standard — so your towel stays put, even in the sweatiest flows
✔️ Luxe microfiber blend — ultra-absorbent, soft to the touch, and quick to dry
✔️ Machine-washable & built to last — our grip won’t degrade after a few washes like other towels
✔️ Eco-conscious materials & packaging — because yoga begins with awareness
✔️ Designs inspired by energy, chakras, and grounding elements — because your gear should feel like a reflection of your practice
This isn’t just a towel.
It’s a tool for focus. A layer of support. A visual anchor for your breath and movement.
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Who We Are
Hi, I’m Valerie — lifelong hot yoga girlie, wellness brand founder, and big believer that movement changes lives.
My husband and I started Unalome Yoga because I couldn’t find a towel that worked for my practice — something beautiful, grounded, and built to handle the heat. What started as a personal need quickly turned into a mission: to create a product that supports self-care, community, and consciousness.
Our brand is named after the unalome symbol, representing the winding path to enlightenment. For us, it’s a reminder that the journey is never linear — but always worth it.
The Bigger Picture
At its core, this brand is about more than towels.
It’s about mental wellness.
About tools that help people take care of themselves, so they can show up stronger for others.
It’s about building a community of grounded, self-aware humans — and inviting more people into that fold.
When people keep showing up to their mat — again and again — they build something bigger than a practice. They build resilience. Reflection. Peace.
And that, we believe, is worth investing in.
Join Us
We’d be honored to have your support — whether that’s by grabbing a towel or two, sharing our story, or simply cheering us on.
Thank you for being part of this journey. Let’s flow forward together.
xx
Valerie


